Skip to content

Cart

Your cart is empty

Your style

Industrial

Raw and real

A home that celebrates structure instead of hiding it.

Converted warehouses. Exposed structure, raw materials, utilitarian charm. Brick, steel, concrete, ductwork as design.

More urban and raw than Modern; harder-edged and less rustic than Farmhouse.

Jeid Studio

What sits closest

The styles nearest to yours, measured the same way the quiz measured you. A room of yours that does not quite fit this style often fits one of these.

CoastalCoastal & Sun
Cape CodCoastal & Sun
FarmhouseWarm & Rustic

How we specify it

What we reach for on a project in this style.

Furniture

Pipe shelving, raw wood tables, leather sofas.

Fabrics

Distressed leather, canvas, rough linens.

Lighting

Warehouse pendants, Edison bulbs, blackened steel.

Rugs

Vintage or overdyed Persian rugs, hides, muted flatweaves.

Flooring

Concrete, reclaimed wood, raw brick floors.

Counters

Concrete, dark colored granites or soapstone, even butcher block. Edge profiles are eased or mitered for something standard, or a raw chiseled edge for a main space.

Cabinets
  • Rough or reclaimed woods, metal fronts or accents, slab door profiles.
  • Framed mesh inserts or wire-front doors are common.
  • Hardware feels heavier in black, cast iron or ash gray finishes.
  • Exposed hinges and brackets are purposeful.
Metals

Blackened steel, iron, galvanized. Mixed finishes and patinas.

Details

Exposed brick, concrete walls, raw plaster.

What clients call it

Raw, edgy, urban, masculine

How pattern works here

85% solid ยท 15% pattern
  • Industrial spaces get their visual complexity from raw materials and texture, not applied pattern.
  • Exposed brick, weathered steel, rough concrete, and aged leather create enormous visual interest without a single pattern.
  • The rare exception: a faded vintage Oriental rug that looks like it's been on the floor for 50 years.
  • No new patterns, no prints, no textiles with applied motifs.
  • The room should feel raw, honest, and undecorated.

Surface by surface

What this style asks for on each surface, and what pushes it into a different style entirely.

Flooring
  • Polished or sealed concrete โ€” the quintessential industrial floor.
  • Reclaimed wide-plank in rough condition with visible nail holes and patina.
  • Dark-stained oak or walnut in wide plank.
  • Rubber flooring in utility areas.
  • Avoid: new-looking hardwood, whitewashed, carpet, ornate tile, marble.
Tile
  • Concrete-look large-format porcelain 24"x24" or larger.
  • Subway tile in white with dark grout for contrast.
  • Penny round in matte black for bath.
  • Metal-look porcelain.
  • Avoid: marble, ornate patterns, glass tile, polished surfaces, small decorative mosaics.
Carpet
  • Generally avoided in Industrial.
  • If used: flat commercial-grade carpet tile in gray or charcoal for sound control in bedrooms only.
  • Avoid: plush, patterns, natural fiber, any carpet in main living areas.
Cabinets
  • Flat-panel in reclaimed wood, dark-stained, or raw steel-front.
  • Open shelving on iron pipe or steel angle brackets is preferred over closed cabinets.
  • Metal mesh or chicken-wire inserts.
  • Avoid: painted white, shaker, raised panel, glass-front (unless wire), anything polished.
Cabinet hardware
  • Iron or black steel pulls โ€” pipe fittings, industrial bar pulls, heavy-duty latches.
  • Exposed bolt heads and rivets.
  • Long bar pulls 8"-12" CC in matte black or raw steel.
  • Avoid: brass, nickel, chrome, knobs, anything refined or decorative.
Plumbing fittings
  • Exposed pipe plumbing โ€” the signature industrial detail.
  • Wall-mount faucets in matte black or raw brass.
  • Deep utility sinks or trough sinks in stainless steel.
  • Industrial single-bowl kitchen sink.
  • Avoid: polished finishes, cross handles, pedestal sinks, clawfoot tubs (unless cast iron).
Lighting
  • Factory pendants โ€” enamel warehouse shades, gooseneck barn lights.
  • Exposed-bulb Edison fixtures (sparingly).
  • Cage-style pendants and sconces.
  • Industrial chandeliers in iron pipe.
  • Track lighting on exposed conduit.
  • Avoid: crystal, fabric shades, brass/polished, contemporary sculptural.
Fireplaces
  • Steel-surround fireplace โ€” raw, blackened, or Cor-Ten steel.
  • Exposed flue pipe as design element.
  • Simple concrete surround.
  • No mantel or steel angle-iron shelf.
  • Wood-burning stove in cast iron.
  • Avoid: marble, traditional mantels, tile surround, painted brick (leave it raw).
Windows
  • No treatment โ€” steel-frame factory windows are the feature.
  • If needed: simple roller shade in dark neutral.
  • Canvas or duck cloth panel on iron pipe rod.
  • Avoid: any formal curtain, fabric softness, decorative hardware, shutters.
Stone
  • Concrete countertops โ€” poured, sealed, raw edge.
  • Stainless steel for kitchen.
  • Butcher block in dark walnut or reclaimed wood.
  • Zinc sheet over wood substrate.
  • Avoid: marble, granite, quartz, polished stone, anything refined.
Stone edges
  • Raw or slightly eased edge on concrete.
  • Square edge on butcher block.
  • Raw/unfinished on zinc.
  • Avoid: all traditional profiles, bullnose, ogee, polished edges.
Interior doors
  • Metal or steel doors โ€” riveted, with glass pane inserts.
  • Sliding barn doors on heavy industrial track (steel, not decorative).
  • Reclaimed wood plank doors.
  • Heavy-duty lever handles in matte black.
  • Avoid: paneled, painted white, ornate hardware, pocket doors.
Stairs
  • Open-riser on steel stringers โ€” perforated or plate steel treads.
  • Iron pipe railing with industrial fittings.
  • Metal grate landings.
  • Cable rail on steel posts.
  • Avoid: wood balusters, carpet, painted white, ornate newels, glass rail.
Wallpaper
  • Not used in Industrial.
  • Walls should be raw material โ€” exposed brick, concrete, plaster, steel.
  • If accent needed: chalkboard paint or magnetic paint for function.
  • Avoid: all wallpaper, grasscloth, any applied pattern.
Paint
  • Minimal โ€” let raw materials show.
  • If painted: dark neutrals โ€” charcoal, dark gray, matte black, deep navy.
  • White paint only on ceilings or to brighten a dark space.
  • Flat or matte sheen.
  • Avoid: warm whites, color, pastels, high-gloss, anything that covers character.
Ceilings
  • Exposed โ€” ductwork, pipes, conduit, sprinkler systems, structural beams and joists all visible.
  • Painted out in matte black or dark gray to unify.
  • Pressed tin ceiling tiles (period-authentic in loft conversions).
  • Avoid: smooth drywall, crown moulding, wood planks (too warm), any attempt to hide infrastructure.
Wall details
  • Exposed brick โ€” the industrial icon.
  • Raw concrete walls.
  • Exposed structural steel columns and beams.
  • Metal shelving mounted to wall.
  • Chalkboard or magnetic paint zones.
  • Avoid: all moulding, paneling, shiplap, beadboard, smooth finished walls (keep the raw character).
Furniture
  • Utilitarian forms โ€” metal-frame tables, factory carts as coffee tables, vintage lockers as storage.
  • Leather club chairs and Chesterfield sofas in distressed leather.
  • Reclaimed wood dining tables on iron bases.
  • Metal stools with vintage swivel.
  • Avoid: upholstered matching sets, delicate frames, ornate carved, skirted furniture.
Textiles
  • Distressed leather is primary.
  • Canvas, duck cloth, and waxed cotton.
  • Wool army blankets and vintage textiles.
  • Minimal pillows โ€” leather, canvas, or simple wool.
  • Avoid: silk, velvet, linen (too refined), chintz, any delicate or formal fabric.
Rugs
  • Vintage or distressed Oriental for warmth against hard floors.
  • Flat-weave wool in dark tones.
  • Cowhide.
  • No rug is also acceptable โ€” show the floor.
  • Avoid: jute/sisal (too refined), bright colors, plush, new-looking rugs.

Where to start

Real paint colors and products, so you have something specific to take to a paint counter or a showroom.

Wall paint
Dark CharcoalWrought Iron, Chelsea Gray โ€” moody, raw
No Paint โ€” RawExposed concrete or brick is the surface
Flooring
Polished ConcreteSealed, stained, or micro-topped
Reclaimed Wide PlankHeavy wear, character, dark
Dark-Stained OakWide plank, matte, warehouse feel
Carpet
No CarpetHard surface throughout, area rugs only
Slab stone
Natural QuartziteDurable natural stone with unique movement, 3cm polished or honed
Engineered QuartzConsistent pattern, low maintenance, 2-3cm polished
Marble โ€” HonedClassic elegance, requires sealing, 3cm honed
Porcelain SlabLarge-format engineered, stone-look, 1.2-2cm
Trim
EliminatedNo traditional trim โ€” steel angle or exposed conduit if anything
Doors
Steel-Frame GlassCrittall-style partitions, black frame
Reclaimed Wood SlidingHeavy, exposed track hardware
Raw Iron HardwareOversized, forged, visible
Lighting finish
Matte Black finish sample
Matte BlackCage, exposed bulb, utilitarian
Raw Steel / IronUnfinished, factory-authentic
Copper โ€” AgedPatina, warm industrial
Plumbing finish
Matte Black finish sample
Matte BlackIndustrial standard, bold
Raw Brass โ€” UnlacqueredAges naturally, warm contrast
Brushed StainlessUtilitarian, commercial feel

Finish samples are shown on cabinet hardware, so the metal reads true. Finishes without a sample are ones we have not photographed yet.

The architecture underneath

A lot of what makes a room read as this style is in the architecture, before any furniture comes in.

Brick FacadeLoad-bearing, exposed, industrial heritage
Oversized Steel WindowsFactory-style, divided lite, operable
Sawtooth RooflineNorth-facing clerestories, factory heritage
Loading Dock EntryOversized opening, roll-up or sliding
Fire EscapeExternal steel stairs, functional turned decorative
Concrete StructureExposed frame, columns, and lintels
Cor-Ten Steel CladdingWeathering steel, rusted patina
Smokestack / Water TowerIndustrial landmark, preserved

What to know about the materials

A few materials this style uses need more care than they look like they will. Worth knowing before you choose them.

PinePine blotches when it is stained. It looks best painted, or with a gel stain or dye made for it.

If you are working on a house and want to see what this style would look like in it, set up a time with Jeid Studio and we can go through it with your answers in front of us.